The 166 year old department store, Rutherfords in Morpeth, has opened a pop up market at the nearby historic estate of Meldon Park to take advantage of the Christmas market.
Selling gifts, homewards and textiles, the market will appeal to Christmas shoppers and locals alike.
Emily Cookson – who owns and manages the kitchen garden on the estate – had the initial idea. Cookson said: “I’m new to business but there are people out there with huge knowledge and experience so I decided to approach Jane and Richard. I didn’t want to make a huge outlay for Christmas stock and then have it left over, so allowing Rutherfords to have a satellite business made perfect business sense.”
Richard Rutherford said: “Businesses that try something new and reach out to a new customer base are the ones who will come out of recession strongest”.
Selkirk is the latest town to utilise the pop up shop to aid the regeneration of their high street. The Chamber of Trade plans to create four pop up shops in Market Place and High Street that are available to let for a day, week or a month at a time.
“The Chamber of Trade realised the town needed a lift and a freshness,” explained Stuart Davidson, an Architectural Technologist whose practice is in the town. “We’ve got a few empty shops, and we saw pop-up shops working in Stirling and East Kilbride, and thought: why not here? Pop-up shops are there for anyone to use for half a day, up to a week,” he added. “It gives businesses flexibility, by not having to fix themselves to premises or a long-term lease.”
An application for funding has been submitted for 75% of the £20,000 required to refurbish the shops and to employ a part time administrator and the group is hoping to to secure the rest of the funding from other funding bodies such as Awards for All and the Selkirk Common Good Fund. Should the funding be received they are hoping to open the first pop up shop in Spring 2013.
London Heathrow Airport has opened a pop up park in Terminal 5 designed to promote the airport’s healthy dining offers and give passengers a space to relax and de-stress.
Research conduced by the airport shows that British people take a third of their annual holiday allowance to relax into their holiday, with more then one in ten never being able to switch off fully while away and the airport is aiming to kick start the process.
Heathrow’s eateries have launched a pre-flight and relaxation menu, designed specifically to be eaten in the pop up park to promote the positive effect food and drink can have on passengers’ wellbeing. Foods on offer include smoked chicken and mango salad (Gordon Ramsey Plane Food) or avocado and crab rolls (itsu).
The park has a lawned relaxation area (albeit a synthetic lawn) with Rosemary and Jasmine plants, the aromas of which are believed to aid wellbeing.
Heathrow Head of Food & Beverage Ben Crowley commented: “Holidays are precious, providing us vital time to relax and recharge our batteries. We want to help passengers start their holidays the moment they arrive at the airport, and make sure their time away is as relaxing and enjoyable as possible. Our indoor park adds a completely different dimension to Heathrow’s departure lounge and our menu of specially developed relaxation dishes really completes the experience.”
Famous for their dip-dye colour services, trendy hair salon Bleech have set up a Halloween pop up shop in Topshop’s flagship store in Oxford Circus.
Inspired by the spooky theme, on sale will be ghoulish wigs, false fringes and their talented staff will be creating your dream Halloween look with braiding, stencilling and of course their well known dip-dye technique.
Open now, the shop runs until 31st October.
Heathrow airport plays host to the Omega and Swarovski pop up shops at Terminal 5. The temporary outlets form a key part of Heathrow’s plan to provide new experiences for passengers and to introduce brands which are in response to passengers’ demands.
Omega has launched a James Bond themed store in time for the new Skyfall movie. It will showcase the best-selling and limited-edition product ranges and will feature interative digital media and will allow 007 fans to pose with an image of Daniel Craig and the London skyline.
Swarovski have designed their store to feature their Crystal Forest architecture concept which displays the works of Swarovski products including jewellery, timepieces, fragrances and gifts.
Retail Concessions Director at Heathrow Muriel Zingraff-Shariff said: “As part of the modernisation and improvement of Heathrow we are continually seeking out new brands and retailers as well as developing new concept stores that we know will resonate with our target market.”
Retailers at Heathrow enjoyed an +8.8% growth in gross turnover in 2011, led by a boom in luxury spending and the creation of new brand experiences.
Chippenham’s Emery Gate shopping centre is to have new life breathed into it by four friends who are opening a pop up shop.
Named Pop Shop Wiltshire, the shop will sell ethical local products and was put together by Dan Gregory, Ellie Gill, Vic O’Brien and Alex Murry. Dan Gregory who specialises in social enterprise said: “We all want this a lot and in our spare time we’ve worked to make it a reality. At the moment, we’re really hoping to create something that will provide work. We want to provide a new model for other to take on in other towns. It may be that Ellie, or someone else, works in the shop initially, but ultimately we want to provide enterprise opportunities for other people. It’s important for us that we create something ethical and helpful too.”
A group of 18 – 23 years old from Job Centre Plus have started to work in the unit which the team hope will enhance their CVs.
Opens October 18th