Category Archives: experiential marketing

‘Permanent pop up shop’ for Glasgow

We were excited to learn that Planeshop’s “flexible retailing” shop has opened its doors at Glasgow Airport. US brand Vacant – the brains behind Planeshop – is something of a pop up pioneer and has for years been transforming empty spaces … Continue reading

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‘Make your own book’ shop pops up

Creative publishing platform Blurb has announced it will open a pop up store in central London from 3rd-14th November.  The venue will host a series of events to promote Blurb – which enables anyone to create, publish, share and sell professional quality books – and to encourage … Continue reading

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Pop up space for Martina Cole

An exclusive new pop up shop to promote the latest Martina Cole bestseller will open on Thursday 28th October at The Plaza Shopping Centre in London’s Oxford Street.  The pop up location was sourced by Popupspace.com for publishers Headline. The event will provide an interactive Martina Cole experience for fans … Continue reading

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Comparethemeerkat.com pop up shop

Continuing on its quest to make Comparethemarket.com “the comparison site with personality”, brand agency VCCP opens a pop up shop in London’s Regent Street later this week. With no direct promotion of Comparethemarket.com, the shop will instead sell the autobiography of brand … Continue reading

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Marmite pop up shops for Christmas 2010

Following the success of last year’s Marmite pop up shop in London’s Regent Street, brand consultancy Hot Pickle will open four new pop ups for Marmite in the run up to Christmas. Selfridges stores in London, Manchester, Birmingham and Trafford … Continue reading

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Free haircuts in pop up barber shop tour!

A pop-up barber shop will be touring the country over the Bank Holiday weekend to promote the launch of Mafia II. The title’s publisher 2K Games is offering shoppers a free shave and haircut – all they have to do … Continue reading

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