Chocolatier and artisan baker Cocomaya is opening a pop up shop in time for Easter at London Heathrow’s Terminal 5. The shop will sell a range of delicious morsels such as cakes, pastries, sandwiches, chocolate bars and truffles alongside hot and cold drinks.
The pop up space within the terminal is designed to bring small artisan brands into the airport. Cocomaya is the first retailer to launch int he space and will be open until the summer.
Bristol based Parsons Bakery has revealed that their temporary site in Bedminster, which opened on 15th December, has been trading at a profit and the company now wants to continue operating the shop.
Parsons Bakery is a family-run chain of 34 retail stores. They were originally approached by Community Regeneration Group Way Out West to open the pop up.
Nick Parsons, Managing Director at Parsons Bakery, said: “The Group surveyed the surrounding residents to see which stores they valued the most and would like to see reopen on their high street, and a local bakery came in at the top of their list. So the Community Group asked any local landlords who had empty properties if they would be interested in letting for a pop-up shop.” He added that his company could not justify spending its normal new store refurbishment costs of £70,000, but set a £5,000 budget to transform the 250 sq ft shop.
Parsons explained: “The store has a limited product range which features all of the normal bakery classics…but has just a few options in each category so we can offer all our ‘best sellers’ and also minimise any waste. We were clear and honest from the outset that this pop up had to generate a profit and was not a charity cause. We have been delighted with the results. The store trades profitably and above our initial expectations, and we are exploring all options for continuing at the site after the three month period runs out. The local residents love having a baker back on their street and have been very supportive – at the end of the day if they use it, it will stay trading.”
We hear a lot about support for startup companies wanting to trade from a pop up store. This is a great reminder that established businesses can benefit from the pop up model and play a really important part in regenerating our high streets in doing so.
30th March sees the launch of a temporary cake shop called ‘Sacred Tarts’, featuring creations from Nicola Shipley of Tattoo Cakes. The shop will feature cake Popes, cake truffle eyeballs on a plate and a representation of St Lucy. Other contributors include Francesca Mattea and Laura Edwards of Mama Jamma Cakes.
Carla Connolly, Assistant Technical Curator at the museum and creator of the Sacred Tarts event, said: “Easter eggs are always well received, but are pretty boring when you know you’re going to get them every year. The Sacred Tarts team will be busy over the next six weeks coming up with some pretty exciting alternatives – from crystal sugar crowns of thorns to butterscotch crucifixes and edible saints.”
Designed to highlight ‘the darker side of religion’, the show is free to enter, open from 11am to 6pm and located in Barts Pathology Museum in the Robin Brook Centre, West Smithfield, London.
Forest Hill becomes an essential destination for fashionistas from 15th-19th February, as the team behind the SEE3 pop up shops stages ‘Forest Hill Fashion Week’.
SEE3 is one of Boris Johnson’s London Portas Pilots, which was awarded £300,000 in order help revitalise high streets and promoting job creation in Lambeth and Tower Hamlets. Lewisham Council is providing an additional £137k to help rejuvenate the areas high streets with new street markets, start-up opportunities for new businesses and creative exhibitions. The aim of the team is to provide a springboard for businesses to trial their propositions in the high street and to stimulate long-term demand for empty shops. With The Butchery, who had a pop up shop at Christmas in Forest Hill, opening the doors of their permanent shop later this month the team have a pretty good record at bringing businesses to the high street that meet the needs of the community.
Louise Brooks, the Project Manager tasked with delivery of SEE3‘s pop up shop programme ‘The Shop Revolution’, said: “Forest Hill has become a hub for designer-makers and fashionable boutiques in recent years and so it is an ideal time to stage a celebration of local design talent and style. And of course the event will see the opening of our latest pop up shop SEE Boutique on Dartmouth Road with pop up tenants Love Ur Look selling their fabulous reproduction vintage outfits.”
With collections from local designers at Forest Hill’s boutiques, in-store events, textile and accessory workshops, fashion and jewellery upcycling, frock-swapping, markets, catwalk shows (including a dress-up catwalk for children) there will be something for all ages. For a full list of events taking place during this festival of local fashion interested you can visit www.see3.co.uk/fhfw.
Launching this week is the first pop up shop managed by PopUp Britain outside of London. The pop up is based in Moreton-Marsh in Gloucestershire and will offer 12 small businesses the chance to trial their companies in a retail space.
StartUp Britain co-founder Emma Jones has indicated that this is just the beginning of PopUp Britain’s national roll out, stating: “We are delighted to be able to take our first steps outside London. Watch out for many more coming soon”.