Located just an hour from London, seaside city Brighton is renowned for its tourist industry and trendy, alternative culture. We explore why Brighton is also a top destination for pop up retailers.
Brighton has a young, vibrant and diverse population, with two universities and a significant proportion of residents falling within the 16-44 age bracket. Culture, music and arts pervade the city with theatres, cinemas, galleries and festivals on the doorstep. The City has a large LGBT population and has been called “the unofficial gay capital of the UK”.
At the 2011 census, the City’s official population was 273,400 and growing, with the profile of local residents relatively affluent. Brighton also attracts millions of visitors each year.
A highly qualified and creative population drives entrepreneurialism – Brighton has one of the highest business start-up rates in the UK (ranked eighth in the country by the Centre for Cities). The creative and tech sector is at the forefront of its growth, with a plethora of digital advertising and marketing agencies, design and gaming studios based in the City.
Shopping hubs include the North Laine and Lanes, North Street, East Street, Western Road and Churchill Square Shopping Centre, which has a footfall of 13 million per year. There are also hundreds of independent shops, bars and cafes as well as all the usual multiple and national retailers, it’s no wonder Brighton is a popular target destination for pop up shops.
Brighton also has plenty of event venues for hire, and promotional space on the Promenade, in Churchill Square Shopping Centre and Jubilee Place.
Contact us today if you’d like to rent a pop up space in Brighton.