Samantha and six of her fellow students are now set to open up a pop up shop to drum up cash for the charity and famous faces have donated clothes, bags and accessories for the shop.
Fearne Cotton, Gok Wan and model Zara Martin have all donated items and the pop up shop opens for one day only on 2nd March at the Pavillions Shopping Mall in Birmingham.
The students, who have organised the event as part of their degrees in Fashion Retail Management, will be also raising money to help fund the university’s Graduate Fashion Week.
Samantha, who splits her time between her studies and travelling to stay at her mum’s hospital bedside in Hertfordshire, says: “When we were told to think up a charity to benefit from the event, Cancer Research UK was really a no-brainer as all of us had been affected by the illness in some kind of way. My mum was diagnosed with ovarian cancer four years ago and she got the all-clear, but then it spread to her bowel. We were then told that the cancer was incurable. Words can’t describe how devastating that was.”
For more information, follow @popupforcancer on Twitter.