H & M old school pop up

H & MThe high street fashion retailer H & M has announced the launch of two pop-up shops in London to showcase its new sportswear range.

Opening in Covent Garden on 6th July and Stratford City Westfield on 7th July, the stores will run for 10 weeks stocking limited edition active wear in union jack colours to mark the Olympics in the UK.

The stores will be fitted out with vintage gym equipment giving an old school hall feel. Mangnus Olsson, UK and Ireland manager of H & M is excited about the coming launch “ We’re very excited to be opening the UK’s first pop up store in Covent Garden and concept store in Westfield Stratford, it’s a nice surprise for our customers and a new twist on the H & M business concept of fashion and quality at the best price.”

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